The Manager's Guide to Handling the Media in Crisis : Saying and Doing the Right Thing When It Matters Most.

Attracting media attention is surprisingly easy -- you just want it to be the right kind! If an event causes the phone to ring and TV cameras to appear in your lobby, you need confidence that the people who happen to be at your worksite that day are prepared. That's easy if everyone - executive...

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Main Author: Lukaszewski, James E.
Other Authors: Noakes-Fry, Kristen.
Format: EBOOK
Language:English
Published: Brooksfield : Rothstein Publishing, 2016.
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Online Access:Go to eBook
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Call Number: Online HM742 .L853 2016 eb
Copy 1 Available