The management game of communication /

We still see many communication graduates with little business knowledge and business graduates with little communication knowledge. This schism leads communication scholars to assume that better communication is an end in itself while management see it as a means to an end it must somehow contribut...

Full description

Saved in:
Other Authors: Simcic Brønn, Peggy, (Editor), Romenti, Stefania, (Editor), Zerfass, Ansgar, (Editor)
Format: EBOOK
Language:English
Published: Bingley, UK : Emerald Group Publishing Limited, 2016.
Edition:First edition.
Series:Advances in public relations and communication management ; v. 1.
Subjects:
Online Access:Go to eBook
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Go to eBook

ONLINE

Call Number: Online HD30.3
Copy 1 Available