Navigating gendered terrain : stereotypes and strategy in political campaigns /

"From the presidential level down, men and women who run for political office confront different electoral realities. In her probing study, Navigating Gendered Terrain, Kelly Dittmar investigates how gender influences the campaign strategy and behavior of candidates today. Concurrently, she sho...

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Bibliographic Details

Main Author:	Dittmar, Kelly, 1984- (Author)
Format:	Book
Language:	English
Published:	Philadelphia, Pennsylvania : Temple University Press, 2015.
Subjects:	Campaign management > Social aspects > United States. Political campaigns > Social aspects > United States. Political candidates > United States. Women political candidates > United States. Communication in politics > United States. Sex role > Political aspects > United States. Feminist theory > Political aspects.
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