Soap, sex, and cigarettes : a cultural history of American advertising /

Examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to today's online viral advertising, the text explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and...

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Bibliographic Details
Main Author: Sivulka, Juliann.
Format: Book
Published: Australia ; Boston, MA : Wadsworth, Cengage Learning, [2012]
Edition:Second edition.
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EJWL - 3rd Floor

Holdings details from EJWL - 3rd Floor
Call Number: HF5813 .U6 S55 2012
Copy 1 Available