Everywhere : comprehensive digital business strategy for the social media era /

"Put digital business strategy at the center of your business. Welcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across all business functions, impacting the way they communicate, operate, organize, and create value. A c...

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Bibliographic Details
Main Author: Weber, Larry.
Format: Book
Language:English
Published: Hoboken, N.J. : Wiley, [2011]
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EJWL - 3rd Floor

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Call Number: HD31 .W37 2011
Copy 1 Available