Contrastive media analysis : approaches to linguistic and cultural aspects of mass media communication /

Contrastive media analysis is a vast field of academic research that - metaphorically speaking - comes in many shapes and sizes and therefore is confronted by manifold theoretical and methodological challenges. This contribution focuses on two interrelated aspects: a) the problem of equivalence as a...

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Bibliographic Details
Other Authors: Hauser, Stefan, 1970-, Luginbühl, Martin, 1969-
Format: eBook
Published: Amsterdam/Philadelphia : John Benjamins Pub. Co., 2012.
Series:Pragmatics & beyond ; v. 226.
Online Access:Available via EBSCO eBook Collection
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