Switching channels : organization and change in TV broadcasting /

Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores.

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Bibliographic Details
Main Author: Caves, Richard E.
Other Authors: Guo, Karen.
Format: eBook
Published: Cambridge, Mass. : Harvard University Press, ©2005.
Online Access:Available via EBSCO eBook Collection
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