Brian Halligan

Brian Halligan in 2010 Brian Halligan is an American executive and author. He is CEO and co-founder of HubSpot, an inbound marketing and sales software company based in Cambridge, Massachusetts, and is also a senior lecturer at MIT. Halligan uses the term ''inbound marketing'' to describe the type of marketing he advocates.

He has co-authored two books on marketing: ''Inbound Marketing: Get Found Using Google, Social Media, and Blogs'' with HubSpot co-founder Dharmesh Shah and ''Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History'' with David Meerman Scott. Provided by Wikipedia
by Halligan, Brian, 1967-
Published 2010
by Scott, David Meerman.
Published 2010
Other Authors: ...Halligan, Brian, 1967-...
Available via EBSCO eBook Collection
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